Oon & Bazul’s Mergers & Acquisitions Practice, together with counsels in the United Kingdom, successfully acted for Sift, a leader in digital trust & safety products, in its acquisition of Keyless, a pioneer in passwordless and multi-factor authentication.
Sift empowers digital disruptors to Fortune 500 companies to unlock new revenue without risk. It dynamically prevents fraud and abuse through industry-leading technology and expertise, an unrivaled global data network of 70 billion events per month, and a commitment to long-term customer partnerships. Global brands such as Airbnb, Doordash, and Wayfair rely on Sift to gain a competitive advantage in their markets.
Keyless’ authentication and identity management solutions are designed by world-renowned cybersecurity and privacy experts, using a unique combination of advanced cryptography and biometrics to ensure that biometric data is never at risk of being stolen, lost or compromised.
With Sift’s acquisition of Keyless, Keyless’ innovative biometric authentication technology for eliminating passwords will be integrated into Sift’s products to protect businesses and their users from account takeover attacks, while preserving privacy and reducing friction.
Corporate Partner and Head of M&A Ng Yi Wayn led the Singapore team in this transaction.